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PROMO & MARKETING

Reebok Clothing SS23 (2022)

ROLE: Editor and Colourist

Tangent Agency reached out to work with me on 8 internal videos for Reebok, to market Reebok product samples globally to their staff, who needed to know key knowledge about their upcoming collections. Each video had the collection designer, speak about inspirations around their designs and key product features.

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Reebok and Tangent Agency were very pleased with the quick turnaround and quality of the final videos. 

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Unfortunately, I am not able to show the videos in my portfolio as the videos include insider information and model footage that isn't for public viewership.

HP - Contour Medspa

ROLE: Editor and Colourist

I was commissioned by InEvidence to create this short video for HP, showcasing how through the pandemic, HP products were being used by a Med Spa. They wanted a clean-cut video, clearly showcasing the products of HP,

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England's Great Walking Trails

ROLE: Editor and Colourist

I worked with Wlkr Creative on a huge project commissioned by Marketing Peak District & Derbyshire.

The aim was to make the trails look appealing by conveying the character, culture and heritage of each walking trail and attract visitors from Europe. The videos was used in many locations across the web, by tour operators and at trade shows. 

First Bus Sheffield - BlockBuster Series (2023)

ROLE: Editor and Colourist

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I was commissioned by First Bus Sheffield to work on a series of short-doc-films for their marketing campaign. We shot with popular sheffield musicians Richard Hawley, Self Esteem & Jon McClure as they completed bus challenges.  The aim of the content was to help promote a initiative that celebrates the greats from the Sheffield music scene.We marketed short form content on socials which performed really well, funneling to the main videos on youtube. 

You can read more about the project here

Peak District National Park - Pedal Peak 

ROLE: Editor and Colourist

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I was commissioned to make a series of videos by the Pedal Peak District, a department of the National Park Authority. The project was funded by the European Union. The aim was to inform local businesses and the public of the walking/biking trails in England and promote their accessibility. We created countless videos but here are my two favourite. 

Here are some examples of the square aspect ratio socials I made.

Solas Apparel 

The brief from the client was to edit some simple, short and digestible videos to promote their clothing range.

ROLE: Editor and Colourist

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PropCap - Property Investment Videos

ROLE: Editor and Colourist

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I was approached by a property investor and developer who wanted videos creating to advertise the properties in their portfolio. I created a slideshow in premier to repurpose the photos with a professional and clean look. Mostly renovation projects, the properties are renovated to a very high standard.

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© 2025 CallumShepherdFilm 

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